Build Your Customer Discovery Habit
Doing customer discovery is like exercising. You know you should do it, but it's time consuming, difficult to do (well) and hard to make it a habit.
Hi, I'm Matt Foley. For 20+ years I've helped companies of all sizes do their customer discovery more efficiently, effectively and regularly.
In my weekly newsletter I share advice & tools to help you easily build your customer discovery habit. Subscribe and you'll be "fit" in no time!
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Paying people to do discovery interviews
Should you be paying people to talk to you?
Warming up for discovery interviews
Your first 2-3 discovery interviews will be rough. Plan accordingly.
“But we already knew that?!?”
On the role of “hindsight bias” in discovery research
Customer Discovery Newsletter
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